Everyone is pretty clearly informed about the massive shift in marketing, mainly impacted by the Internet and Web 2.0.  But even within the overall shift and focus to online marketing, there are shifting undercurrents within Web 2.0.  For instance, Myspace is out, Twitter is in.  What’s working within this media?
A recent study from the Online [...]

Video Killed The Paper Brochure.
(But we can still create those for you if necessary!)
On a monthly basis we can produce a high-quality marketing 1-3 minute video with content customized for your audience.  Inform potential clients about a new certification or company achievement.  Offer an insider tip to prospects.  Or, simply summarize what readers can expect [...]

One of the most important parts of setting up a blog is Search Engine Optimization (SEO). SEO for a blog is different than SEO for static websites, mainly because of the social nature of blogging technology. It is less about buying links or tricking inadequate search technology. SEO for blogs is more focused on the [...]

Positioning yourself effectively across the many social networking platforms requires a strategy, and our package of services achieves that objective.  There are a lot of options out there for social networking, but we focus on the top 4 proven areas:
We focus on these 4 platforms because they are the most recognized across the major search [...]

One of the most important business builders for most of our clients comes from referrals and repeat business.  The best way to ensure either of those events is through top of mind awareness, which can be achieved through phone calls, letters, sponsorships, or even expensive gifts.  But one of the most effective, targeted and unobtrusive [...]

Along with technology, marketing is rapidly changing.  You hear it in the news and observe changes in our society every day about the way information is exchanged.  It takes time and energy to keep up with the changes and understand the interlacing that exists among these many new platforms.
Our clients have become successful in their [...]