A Social Media Revolution

Along with technology, marketing is rapidly changing.  You hear it in the news and observe changes in our society every day about the way information is exchanged.  It takes time and energy to keep up with the changes and understand the interlacing that exists among these many new platforms.

Below is one of the most powerful testimonials to web 2.0 and the NEW marketing techniques shaping the way business is conducted today. Take a look at this video that has gotten almost a million views in 4 months…

New Growth Strategies

Check out this small business blog and its review of a survey on small business owners and their projections on company growth and the economy.  35% of those surveyed expect to grow within the year, and when asked how, a majority responded with reinvented sales strategies.  Here are 3 of those tactics indentified:

• Increasing online marketing
• Expanding into new markets, particularly internationally
• Exploring new channels of distribution

There’s a good lesson here for all of us. As Rigano says, in times as challenging as these, “You can’t go back to your old ways.” To survive, “you’ve got to do something different.”  Click HERE to read the rest of the article from AllBusiness.com.