Positioning yourself effectively across the many social networking platforms requires a strategy, and our package of services achieves that objective.  There are a lot of options out there for social networking, but we focus on the top 4 proven areas:

We focus on these 4 platforms because they are the most recognized across the major search engines and they easily integrate and connect with one another. It’s important not to look “sporadic” online.  The critical objective when position our clients across these networks is actually interacting with users and potential customers on a regular basis as well providing relevant resources.  We don’t just give away all your secret knowledge.  We follow 4 simple steps:

1) Design a schedule for online networking

2) package teasers of knowledge to capture the audience’s attention

3) solidify a sense of expertise

4) leave a call to action

One of the best parts about utilizing these platforms is that they are all free.  But time is a valuable resource and the type of clients who need our services don’t have that resource available to plan and execute an effective online networking strategy.  Let Monogram do it for you, while you focus on serving your clients’ needs.

Helpful articles:

Smart Social Networking For Your Small Business, Forbes.com, June 2009

Is Facebook Really a Good Tool for Business?, Ann Handley of MarketingProfs, November 10, 2009

Using LinkedIn Groups to Increase Traffic to Your Business Blog, Michael Cohn, Biznik article, November 2009