One of the most important business builders for most of our clients comes from referrals and repeat business.  The best way to ensure either of those events is through top of mind awareness, which can be achieved through phone calls, letters, sponsorships, or even expensive gifts.  But one of the most effective, targeted and unobtrusive methods is through email.

Targeted email campaigns make it easy for your audience to share your message with others, through forwarding or sharing.  A virtual piece of information without postage enables your message to travel to potential customers anywhere, from through the local industry circuit to prospects abroad.

Build a customer list based on existing relationships, and a prospect list from referrals, website visitors and network groups.  Subscribers have the option to opt out at any time, keeping your lists clean and directed towards people you KNOW want your message.

At Monogram Marketing, we ensure your email campaigns have relevant, varied content delivered with a polished, cohesive and professional brand.

Monogram Marketing utilizes web-based, client-funded subscription services to ensure delivery of your message. We recommend:

iContact has whitelist agreements with the major ISPs to ensure delivery without getting blocked as spam.  You always get detailed tracking results for each mailing, down to the click (who, when, where!)  And, iContact is low cost.

Content for branded email messages and e-newletters is stragetically coordinated with the client.  With 1 client-produced article a month, company news, real estate listings (if applicable) and syndicated industry news, YOU look like the expert.

Click HERE to jump to a helpful library of eMarketing papers on email marketing.